Piano Sales Looking Up During Lockdown

A recent article in the Times reveals the surprising finding that many piano dealers across the U.S. have seen an upswing in sales during the COVID-19 lockdown.

“Isaac Namias, who sells restored acoustic pianos in Brooklyn, said email inquiries shot up when the virus hit New York. Under lockdown, he said, he sold nearly twice as many units per month as during normal times, mostly instruments in the lower price range, about $2,500 to $6,500. About half his business was driven by piano teachers referring students. Notably absent from the client list were professional performing pianists. Mr. Namias said, ‘They want to touch the piano, they know exactly what they’re looking for.'”